The Maverick Entrepreneur™ Series


Traits Of Legitimate Home Business Opportunities
by STC Staff Writer

Are you actively seeking out a legitimate home business opportunity? If so, you’re probably concerned about avoiding those options that are not on the “up and up”.

Here, we’ve compiled the top five signs of a legitimate home business opportunity to help you weed out the good from the bad. Starting with #5.

First Impression

Is their initial website presentation professional? or does it look as though it were made by a 6th grader?  Does it project quality, something for you to be confident in?  One of the biggest caveats’ is their offerings. Do they offer unrealistic income promises, or just sound too good to be true?

How many scams have you identified in visited websites, and especially emails? The website should SPECIALIZE in serving a Niche, like “Starting a New Business,” “How to make website videos,” “Gardening Secrets,” All about solar energy,”  or “How to host your own WebTV show on youtube.”  

If you see dozens of affiliate banners, most unrelated to the niche you expect from the website, it will likely be a waste of your time since they don’t really offer much value to you.

References are Readily Available or Testimonials offered

Any legitimate home business opportunity that you explore should be able to provide you with references from other franchisees, affiliates or business owners.

Without such contacts, it would be quite difficult (if not impossible) for you to gauge what working with the business will be like. At least some testimonial need to be provided.

Always ask for, or review, a list of at least five references; a legitimate home business opportunity won’t hesitate to comply. And make sure to follow-up with each person, asking pertinent questions about the organization and writing down each answer.

Every Aspect of Ownership is Spelled Out

If you’re unclear about any aspect of the company, then you might not be working with a legitimate home business opportunity. Many shady operators work on the Internet, and they are quite adept at giving you only half the story.

A legitimate home business opportunity will spell out all the relevant data for you from the get-go. Consequently, you won’t be shocked down the road.

You Can Connect to a Live Person by Live-Chat, eMail or Phone

Even if you’re planning on embarking on a legitimate home business opportunity via the Internet, you still should always be able to connect with a real person by Email or phone. If not immediately available, they should respond to you in a timely manner.

This is a critical aspect of a legitimate home business opportunity because sometimes emergencies arise, and email just isn’t fast enough. If you cannot ever “get through” to an individual, or if you seem to be getting the “run around” when you do, be warned – this is probably not a legitimate home business opportunity.

There is a Proven Track Record

Though every legitimate home business opportunity was once a start-up, most now have proven track records that they are more than happy to share with you. Sometimes a NEW opportunity can be a positive way to go if the plan is highly professional and offer at least some references or testimonials.

If you’re looking into an organization and thinking about investing money, make certain that you know how well it has performed in the past. And if that information isn’t available (or you feel it’s been “doctored”), run away!

You Are Offered FREE Support

Finally, one of the most important signs of a legitimate home business opportunity is the offer of FREE mentorship and support.

Most of the legitimate home business opportunity franchises partner you with other successful investors, thereby creating a net of encouragement and ideas.

This enables you to blossom and the legitimate home business opportunity to thrive on all levels. Online opportunities, such as Affiliate Programs. should offer a minimum of FAST RESPONDING email support.

By diligently doing a little investigative work, you’ll find the perfect legitimate home business opportunity for you! STC can help you too.

If you are interested in additional information as outlined in this article, need assistance in applying this information, or just want more resources, contact us for FREE (no obligation) and we will do our best to accommodate you. 

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