The Maverick Entrepreneur™ Series


Blogging 101
by STC Staff Writer

In this 21st Century, the Internet is a mainstream commodity used by hundreds of millions daily to communicate through websites, BLOGS, emails, Chat Rooms, and etc.

Blogging has become a vitally important tool for communicating training, news, courses, and entertainment in NICHES’ and made instantly available to the masses. The world’s youth would be clueless how to live in a world without the Internet since they have been weaned on it from very young and tender ages.

If you desire to have an online business today (October 2018)  rest assured you will likely need a BLOG on your website (similar to the STC BLOG you are reading now) to provide a reason for your readers to return to your website regularly.

Blogging 101 is mostly about the blogging vocabulary. To understand blogs, you need to know the terms blog, platform, domain, and web host. Once you have mastered these key elements of blogging, you can enter any conversation about blogging with confidence.

Blog is short for weblog, which simply means a series of online posts generally presented in reverse chronological order. The newest BLOG “POST” (the name for each new article) is placed on TOP of the previous one. That’s all!

BLOGS can have just text, text and photos, and even include videos. About 2/3rd’s of the world’s BLOGS are built around the FREE WordPress (WP) themes. Most of the other themed platforms like Blogger, Weebly, and etc. place ADS on YOUR PAGES, so you do all the work and THEY get the sales too.

WP has NO ADS, and once you have the basics down, very easy to use. STC offers online training from beginner/intermediate to advanced levels in WP.

You just pay a small monthly fee to host your website and use a website building program like DIVI and you’re all set. This STC website was built using DIVI (by Elegant Themes).

There are other web building platforms, and we’ve tried most of the major ones like WIX, Dreamweaver, CoffeeCup, MS FrontPage (FP – No longer used), HOME, HOTDOG, GO-DADDY, 1and1 (STC’s – Our hosting provider), and numerous  other programs, and even started out years ago creating our sites with only HTML code from scratch.

DIVI is 100% compatible with WordPress (WP), affordable, updated often (No extra charge for updates), and adds incredible additional features to WP website building control. CLICK HERE for additional information on DIVI.

Programs like WIX, GO-DADDY, and 1and1, are provided by hosting companies and can be quite restrictive. This can become quite evident once you have a little experience with them and realize you would have been better off with an independent one like DIVI.

The rest of blogging 101 has to do with the technical side of things. If you are setting up a blog, you will need a platform, a web-host, and a domain. A DOMAIN is your address on the Internet. You use a Domain Name Checker (FREE), find the available domain name you want, and register it.

Just do a GOOGLE Search to find the cheapest current services. There are just too many too many to list here, and their pricing changes daily. Expect to pay around $10 to $15 mo. for a good WordPress Hosting provider (some are FREE with ads – And others cheap but not many features). We use 1and1 Hosting (the 3rd largest in the world)

The DIVI builder is currently $89 per year (subscription), or $249 for a LIFETIME. Once you have your hosting company, you can install WP FREE through them. Hosting companies like ours (1and1) make this process very easy and quick.

A blogging platform is a computer software program that allows you to write posts and to update your blog like WP. Your platform is also what you use to design the look of your blog, from color scheme to font size. like DIVI The web host is sort of like the virtual file cabinet where your blog is stored like 1and1, go-daddy, WIX or etc..

Your computer communicates with the host when you upload or edit a post. The domain is the online address of your blog, and usually ends in .com, .org, or .info, but can be many other ending designations these days.

Start your BLOG today, start attracting subscribers, build your Email lists, and then make sales.  Now that you know what a blog is, what a platform is, and what domains and hosts are, congratulate yourself! Smile! You have just passed blogging 101.               

If you are interested in additional information as outlined in this article, need assistance in applying this information, or just want more resources, contact us for FREE (no obligation) and we will do our best to accommodate you. 

CLICK HERE for the “ASK MAVERICK” form to contact us with your questions.